Wedding styling in Scotland - designed around you

Allure Collective is an Edinburgh-based Wedding Styling Studio, we’ve designed 200+ weddings across Scotland and for destination couples planning from abroad. Our wedding design starts with you. Never trend led, always you. Working with Allure Collective means one creative partner handling it all - from florals and tablescape styling to lighting, stationery, draping + more.

What Wedding Styling Includes

Our Design Concepts don’t just focus on one creative element.

As your wedding stylist we oversee every single details that runs
through your entire day.

Flowers
Ceremony & Aisle Styling
Stationery & Signage
Fabric Sourcing & Styling
Draping
Tablescape Design
Reception Styling
Decor Hire

Bespoke packages to
bring your vision to life

We’ve outlined a guide to our styling tiers.

Every event is different - so once you enquire, we’ll share a clear breakdown of what’s included in each package, tailored to your plans and priorities. Simply looking for decor hire? Our Hire Studio is for you.

We design & style weddings from our Edinburgh based Studio.

Working mainly at beautiful venues across:

Edinburgh & the Lothians

Glasgow

Perthshire

Castles, estates
& destination weddings

Real weddings we’ve styled

Why choose
Allure Collective?

Every wedding we design starts in the same place - with you.

Not your Pinterest board. Not a trend we love this season. You. The way you live, the things you're drawn to, the feeling you want to carry through the whole day. That's what shapes every decision we make, from the overall concept right down to the finishing touches.

It's why no two Allure weddings ever look the same. The colour palette, the textures, the atmosphere - everything is chosen because it's right for this couple, on this day. Not because it's beautiful in isolation, but because it belongs.

That's what design with intention actually means to us.

What to expect…

Whether you're coming to us with a fully formed vision or a folder of saved images you can't quite make sense of yet, we know how to find the thread that runs through it all.

From there, we guide every creative decision, hand-pick the suppliers who'll bring it to life, and make sure the florals, the tables, the lighting, and the layout all speak the same language. Nothing feels random. Nothing feels like an afterthought.

Guests will walk in and stop mid-step because the room just feels right. The day will flow so naturally you won't need to think about it. And the photographs will look even better than you imagined.

Our job is to hold the vision, make the right calls, and present you with considered options - so the whole process feels as good as the result.

Why it works

You know exactly the feeling you're going for. That instant "wow" when guests walk in. A space that’s memorable, that feels unlike anything you’ve seen before.

The ideas are there. The inspiration, the colours, the mood. What's missing is the thread that pulls it all into one cohesive vision.

That's what we do. We take every fragment - the images you've saved, the atmosphere you're chasing, the details you can't stop thinking about - and translate it into a single, seamless Design Concept that every supplier works to. Every detail intentional. Every moment part of the same story.

The result is a wedding that stops guests in their tracks, feels effortless from start to finish, and looks like it belongs in the pages of a bridal editorial.

The Team Behind Every Wedding

Every Allure wedding is led by our Founder and Lead Stylist, Alice Muir.

Together, we’ll take your scattered ideas and create a beautiful design concept covering every aspect of your wedding celebration. Once the design is created we’ll then bring it all together for you. No more chasing individual suppliers or trying to work out who does what. We’ll use our years of industry knowledge and expertise to bring together the absolute best creatives the industry has to offer.

Then, Alice and our team of stylists will bring your design to life on the day, working alongside our trusted network of florists, stationers, decor hire companies & artists across Scotland.

No worrying about whether your napkins are folded correctly or if the linen arrived in time. We handle it all so you can spend your time with friends and family instead.

Then, after the celebration ends we’ll be there to pack everything away and deal with any last minute returns + logistics. You won’t have to worry about a thing.

200+ weddings designed. 50+ five star reviews.

We're proud of the relationships we've built with some of Scotland's most loved venues, including The Edinburgh Grand, Carlowrie Castle, Virgin Hotels and Gilmerton House.

Ready to enquire for your date?

What our couples say

  • ★★★★★

    “Absolute kudos to Alice and her team for bringing my daughter’s wedding day vision to life. Coordinating a wedding in Oban Scotland in a dry hire venue can be difficult. Doing so from the US would have been impossible if not for Alice. From creating vision boards that were spot on, to recommending vendors, to white glove service the day of the event Alice worked tirelessly to make sure my daughter’s vision was brought to life. I can not recommend her enough.”

    Andrea Keating

  • ★★★★★

    “I genuinely don’t know how to put into words just how exceptional Alice and Allure Collective have been throughout our wedding experience. Alice is quite simply one of the most responsive, creative, capable and genuinely helpful people I have ever met.

    But beyond how talented she is at her job, Alice has genuinely become a friend. Wedding planning is such a personal experience, and having someone beside you who cares, gets excited with you, reassures you, laughs with you and genuinely wants your wedding to be incredible makes the entire process so much more special. I actually feel sad that our planning is over because working with her has been too much fun.”

    Katya & Craig

  • ★★★★★

    “Alice, thank you so much for everything you did to make Euan and I's wedding day so incredibly special! You truly went above and beyond to support us, and your care, kindness, and attention to every little detail meant more than we can say.

    Your incredible eye for beauty, creativity, and adaptability made such a difference, and you brought everything together so beautifully. We are so grateful to have had you as part of such an important day and couldn’t recommend you more highly. Thank you for helping make our wedding everything we dreamed of and more!”

    Hannah & Euan

  • ★★★★★

    “Allure Collective made our wedding day absolutely spectacular, and I truly couldn’t recommend them more. From the very beginning, Alice took the time to understand our vision and who we are as a couple. The initial moodboard/brief she created was so thoughtfully designed and made us feel instantly confident that we were in the right hands.

    Alice turned my Pinterest dreams into something even more beautiful in real life. Before I started wedding planning, I had no idea how much actually went into the design process. f you’re looking for a beautifully designed wedding and a team who genuinely understands how to elevate your vision, definitely hire Alice and the Allure Collective team. They’re exceptional.”

    Amy & Oli

  • ★★★★★

    “We hired Allure Collective around half-way through our planning process as we quickly realized we needed someone with the vision to turn an empty marquee into our dream venue and Alice stepped up to the plate! From our first call it was clear that she was not only passionate about her job, but also super organized, creative, and an overall lovely human!

    Overall hiring Allure studios was the best decision we made for our wedding, and wouldn't hesitate to recommend them to anyone looking for a beautiful and thoughtfully decorated day. I wish we could have another wedding just to bring them back on board!”

    Emma & Ben

  • ★★★★★

    “We cannot recommend Alice at Allure Collective enough!

    From our very first conversation, Alice completely understood our vision and absolutely nailed the brief. Every detail was so thoughtfully considered and when we walked into our reception for the first time, we were honestly blown away. It was everything we had imagined and more.

    The biggest compliment was that every single guest commented on the styling throughout the day. We lost count of how many people told us it was one of the most beautiful weddings they had ever been to and that is a true reflection of Alice's incredible talent and eye for detail.

    Alice was an absolute dream to work with professional, creative and so easy to trust. She took all the stress away as we were planning a wedding on the opposite side of the world.”

    Lauren & Cameron

How wedding styling works

Booking & first conversation

It starts with an enquiry form, just a few details about you, your wedding and what you're hoping for. From there we'll book in a discovery call, a relaxed conversation where we get to know you both, hear about your venue and talk through what working together would actually look like. No pressure, no obligation, just a chance to see if we're the right fit.

Mood board & design concept

Once you're booked in, the real work begins. I'll ask the right questions to understand not just your style but the why behind it, then bring that together into a mood board and design concept that feels unique to you. This is where your wedding starts to take shape, from overall theme and colour palette through to fabrics, candles and all the small decor details that bring your design to life.

On-the-day styling & room turnaround

On the day itself, the Allure team arrives to set everything up exactly as designed, styling every space with the same care and attention we've given it from the very first conversation. If you have any rooms needing turned around after ceremony, we’ll be there to lead the styling, ensuring everything is set out exactly as you imagined. And once the celebration is over, we take care of everything too, packing it all away so you never have to think about it.

FAQs

Here are some of the
most common questions
we’re asked

Let’s begin

The first step is to fill out our enquiry form with as much detail as possible, this helps us check your date and send next steps.

Investment in our services is bespoke based on guest count, venue + details of your plans.

We only take on a limited number of weddings each year to ensure full creative focus, so it would be wonderful to explore your date as soon as possible.

If you would like to send us an email, you can contact us at studio@allurecollective.co.uk.